Alana Ashe

General Manager, LEAP New Zealand

As General Manager of Operations, Alana is committed to driving operational excellence and delivering exceptional service to clients in New Zealand.

Throughout her tenure at LEAP, Alana has collaborated with law firms in Australia, the United Kingdom, and New Zealand. In various roles encompassing Support, Sales, and Renewals, she has helped numerous law firms streamline their processes, enhance productivity, and deliver outstanding legal services, all while maintaining profitability.

As LEAP UK’s inaugural employee, Alana played a crucial role in building LEAP’s initial client base in the United Kingdom. She understands the importance of building relationships by prioritising client needs and ensuring commitments are met. This ethos continues to guide her leadership team in New Zealand. Alana believes that every client interaction is an opportunity to build lasting partnerships.

Based in Auckland, Alana is passionate about making a positive impact in the legal tech landscape in New Zealand and is dedicated to leading her team to help clients achieve their goals.

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